Seth Godin wrote something for me?

My husband sent me a link to Seth Godin's blog post for today and I thought he was making it up...Wait, marketing guru Seth Godin actually blogged about losing a school election? Wow. I'm posting the text of Seth's post below. Be warned: if you're not a regular reader of Mr. Godin, you should know that he's a pretty frank writer, doesn't pull punches and features an abundance of common sense that's not always what you might call "politically correct." Here's the post with it's lesson I'm taking to heart this week:

What's the point of popular?

You'd think that it's the most important thing in the world. Homecoming queen, student body president, the most Facebook friends, Oscar winner, how many people are waiting in line at the book signing...

Popular is almost never a measure of impact, or genius, or art. Popular rarely correlates with guts, hard work or a willingness to lead (and be willing to be wrong along the way).

I'll grant you that being popular (at least on one day in November) is a great way to get elected President. But in general, the search for popular is wildly overrated, because it corrupts our work, eats away at our art and makes it likely we'll compromise to please the anonymous masses.

Worth considering is the value of losing school elections and other popularity contests. Losing reminds you that the opinion of unaffiliated strangers is worthless. They don't know you, they're not interested in what you have to offer and you can discover that their rejection actually means nothing. It will empower you to even bigger things in the future...

When you focus on delighting an audience you care about, you strip the masses of their power.

What is school for?

The author and change-guru (for lack of a better term) Seth Godin today blogged his thoughts on "what school is for." He said, "...given how much time and money we spend on it [school], it has a wide range of answers, many unexplored, some contradictory. I have a thoughts about education, how we use it to market ourselves and compete, and I realized that without a common place to start, it's hard to figure out what to do." Below is his "starter list." Any thoughts? (Before you react to his use of the term "marketing," remember that's what he does, marketing consultant, and on some level that's what we all do.)

The purpose of school is to:

1. Become an informed citizen
2. Be able to read for pleasure
3. Be trained in the rudimentary skills necessary for employment
4. Do well on standardized tests
5. Homogenize society, at least a bit
6. Pasteurize out the dangerous ideas
7. Give kids something to do while parents work
8. Teach future citizens how to conform
9. Teach future consumers how to desire
10. Build a social fabric
11. Create leaders who help us compete on a world stage
12. Generate future scientists who will advance medicine and technology
13. Learn for the sake of learning
14. Help people become interesting and productive
15. Defang the proletariat
16. Establish a floor below which a typical person is unlikely to fall
17. Find and celebrate prodigies, geniuses and the gifted
18. Make sure kids learn to exercise, eat right and avoid common health problems
19. Teach future citizens to obey authority
20. Teach future employees to do the same
21. Increase appreciation for art and culture
22. Teach creativity and problem solving
23. Minimize public spelling mistakes
24. Increase emotional intelligence
25. Decrease crime by teaching civics and ethics
26. Increase understanding of a life well lived
27. Make sure the sports teams have enough players