At the last Board of Ed meeting on February 7, we spoke a bit about the District creating a Facebook page. It's something we've been discussing in the Communications Committee and I've personally been advocating for it for over a year. We brought it up at the BOE meeting to just let the community know we're thinking about it. So far, the response has been very positive. I've heard from several people who think it's a great idea to get information out to the community -- as well as offering the potential for comments and/or questions from community members.
The Ridgewood News featured an op-ed piece supporting the idea of a Facebook page for Ridgewood Public Schools.
Many, many Ridgewood residents are on Facebook, with a large percentage of them interacting with Facebook in some way, several times each day. Having a page for the District just gives us one more way to communicate with people where they are...in a way that they may choose to communicate. The viral nature of Facebook allows us to spread information in an organic and easy fashion -- friend to friend to friend.
The intention would be for the Facebook page to augment our other communications channels, including the District website, eNews, the press and the occasional District "Newsline." The page could feature announcements of upcoming school events, reminders, snow day announcements, photos from construction projects, links to interesting stories about education or teaching, and links to news about legislation impacting schools.
The main concern expressed at the meeting last week was in establishing responsibility for the page. Our administrative staff is already stretched thin...does updating and monitoring a Facebook page add too much? Personally, I know from my own Facebook use that it shouldn't take but a few minutes each day. But we don't know for sure, and it is smart to think it through before we start down some path we can't sustain.
The idea of adding the Facebook page is somewhat of a big deal...and yet not really a big deal. It's just one more communication tool. But it does represent the District working to engage with the community on the community's terms. It also helps us model good digital citizenship for our students and their parents.
We'll continue discussing the Facebook page in the coming weeks and I'll post an update here (and on Facebook!) when there's news to report.
Welcome to Laurie Goodman's blog. I use this space to share news and opinions about education and schools in Ridgewood, the state of New Jersey and the nation, in addition to other issues I'm personally interested in. I invite you to share your thoughts, feelings, questions or opinions, too, by posting comments on any blog entry. Please observe basic courtesy -- keep your comments focused on issues, no personal attacks or bullying, please. Contact me directly at: firstname.lastname@example.org